HOW DO YOU CREATE AN ELITE PERFORMING CULTURE?
START NOW WITH A FREE WORKSHOP!

HOW TO FIX THE 70-20-10 LEARNING DILEMA

YOUR MIND NEVER STOPS...
SO NEITHER DOES LEARNING!
 

Sales Conditioning takes your current state of understanding and creates a focus (with some insight) on how to win your opportunity.  Whether it's selling a product or service, influencing to win a conversation, or crafting the right story, Sales Conditioning helps give you the best mental exercises to consistently create the strategies you need to deliver the expected outcomes that you want.

WHAT I AM OFFERING YOU FOR FREE with ZERO OBLIGATIONS! 

60 Minute Sales Conditioning
VIRTUAL Workshop  

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HERE IS A HIGH LEVEL OVERVIEW OF YOUR FREE VIRTUAL WORKSHOP 

Sales Conditioning PRIMING

Your workshop will consist of several modules that discuss how and why you win and the only objections you will ever get.  Participants will walk out with an opportunity ready message to WIN and to NOT LOSE!

In your WORKSHOP, you will learn:

  • ​3 Yes to Success Framework​, helps you FOCUS on winning
  • ​6 Nos to Know, so you can PREVENT losing winnable deals
  • ​​Action for Traction, how to get them to do SOMETHING
  • ​ PLUS , actual Opportunity Based Coaching on your deals

FREQUENTLY ASKED QUESTION 

What is the best way to roll out a sales training?

Testimonials from Corporate Executives and Directors
with $100,000,000 Plus Annual Quotas

PROVEN RESULTS FOR SALES CONDITIONING 

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“In providing training itself, Ricco does an excellent job of engaging the group in the activities to the benefit of all involved. Not only does Ricco provide content on how to be an “exceptional presenter,” but he demonstrates it himself as he conducts the training. The feedback from participants is overwhelmingly positive. Besides all the technical aspects of the training, Ricco is very flexible and willing to work with our budget, which we really appreciate.

Without reservations, I would strongly recommend Ricco to anyone who would seek his training services.”

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"We engaged Ricco to help us master the transition from face-to-face customer interaction to a fully virtualized environment, as a consequence of the Covid pandemic. A new sales training was developed and designed in close cooperation with the sales capability development organization. We ran a pilot with selected salespeople where Ricco demonstrated a profound understanding of the buying patterns of our customers and of the changes needed in our sales approach. People appreciated his sales background which helped turn the training into much more than just a theoretical workbook exercise."

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"Ricco was terrific in all of the work that he did for our training. From planning to implementation and follow-up, he was extremely collaborative and always sought, accepted, and incorporated feedback from our team. As we began the process to develop the training content, Ricco was extremely insightful in soliciting the right information to make the training as relevant as possible. Ricco brought his vast experience to bear as reflected in the recommendations that he brought to the table. It was evident that Ricco’s approach was to deliver content that met the identified needs of our team and those that we didn't recognize ourselves.
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“Ricco has been a valued partner over the last three years in coaching and training our sellers or our sales leaders. His insight and high-energy, real-world approach to complex client relationships and interactions has been invaluable. We’d highly recommend Ricco to anyone looking to energize and infuse creativity into their selling force. 

"I can highly recommend Ricco for implementing global sales learning initiatives, especially when it comes to defining promising selling strategies and developing crucial selling skills for our global sales force."

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"Ricco launched a training program globally for my company and had over 350 people in one of his sessions. Whether it is strategizing on an opportunity or motivating individuals to think outside of their box, his unique perspective is always appreciated and well-received. I was impressed by his ability to take a book and turn it into a tool kit for my team. It is something that we will continue to use in our new selling environment.

Without reservation, I would say… bring Ricco in. You won’t regret it and your team will thank you for it.”

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"Ricco's understanding of the technology industry has made him an invaluable asset to our sellers and his workshops consistently receive high rankings by participants.  Ricco's coaching style resonates with our global sales teams and his ability to build relationships and coach through complex sales challenges has had a lasting impact on both sellers and managers.

I highly recommend Ricco as a training partner for your global team.“



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“Ricco Thurwalker has been a valued partner over the last three years in coaching and training our sellers or our sales leaders. His insight and high-energy, real-world approach to complex client relationships and interactions has been invaluable. We’d highly recommend Ricco to anyone looking to energize and infuse creativity into their selling force. 
As a senior sales leader, I would highly recommend Ricco for any training needs regarding sales and influencing skills. I have watched Ricco in face-to-face engagements with Senior Leaders as well as virtually for my own team, and he always delivers."

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"During the challenging times we are now facing, it is assuring to know that I can still provide pertinent and well-run training for my teams. Ricco and his team have made this possible. Ricco has always been both responsive and flexible in exceeding all my training needs. He is more than willing to roll up his sleeves to work with me in developing new courses which meet the team's unique selling requirements. His recommendations are always “spot on” which is mirrored in the high take rate for his courses. Once someone hears that Ricco is leading the course, there is always a waitlist. He truly has a solid following in our company’s training."

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"I consider my professional relationship with Ricco to be trusted and honest and have the utmost respect for the way that he presents his knowledge and training material.

The first time Ricco trained our group of directors I noticed that he had a style that resonated with me. I like the fact that he uses his broad experience in sales and sales management and ties it in with a combination of storytelling and psychology, to make sense of the holistic process. His quick wit and fast cadence ensure his audience is engaged and interested."

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“I have reached out to Ricco to help train my sales team on specific opportunities and have also engaged him to help reignite passion during the pandemic. I was struggling to find ways to help my team stay focused in a difficult virtual environment and feared that they were languishing in their roles as the pandemic and generally uncertain sales environment loomed. Ricco was quick to help and gave my team valuable perspective that he had gained from working across various other sales teams in different industries. I believe his message helped my team, and probably stemmed some attrition that could have occurred during the height of the pandemic."

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"Ricco has done a wonderful job working with me and supporting my team. He keeps my team engaged by referencing real-life scenarios, and situations, they can easily relate to. Given the impact of COVID, Ricco has shared new, and creative, ways to engage and relate with clients. In addition, he puts these concepts to use by communicating both in-person and virtually, with my team. Ricco’s virtual skills enabled him to work with the sales team on a global basis. In addition, he has provided a lengthy list of suggested reading material to help my team improve their selling skills. Ricco is a pleasure to work with, and brings a lot of energy and “positivity” to our relationship.”

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"Getting someone to change their mindset is the most difficult step in making headway for marketing new solutions.
The ease with which Ricco Thurwaker can express this visualization is what renders him an unparalleled source for outstanding marketing. His unsophisticated catchwords distinguish his communications approach and skill to create a boundless and precise marketing campaign, reliving emotions to capture the endless creativity of the product cycle.

The successful prospect for any Startup is getting traction leading to change and adoption."

START CREATING A HIGHER PERFORMING CULTURE
RICCO.THURWALKER@SIMITRIGROUP.COM​